Essay on The New Suffragists - 922 Words

The battle for suffrage was a long and slow process. Many women tried to initiate the fight for suffrage, like Alice Paul and Lucy Burns. â€Å"These were the New Suffragists: women who were better educated, more career-oriented, younger, less apt to be married and more cosmopolitan than their previous generation.† (pg 17) Eventually, in 1920, the 19th amendment was ratified; allowing women to vote, but it was not any one person or event that achieved this great feat. It was the confluence of certain necessary factors, the picketing and parades led by Alice Paul, militaristic suffrage parties and the influence of the media that caused the suffrage amendment to be passed and ratified in 1920. But most importantly, they successfully moved both†¦show more content†¦The parade would place him on notice that this issue was going to be a â€Å"salient† one, a public issue that he would have to contend with, whether he initially was receptive or not. (pg 25-6) Paulâ⠂¬â„¢s primary goal, by contrast, was to send a message to the politicians in Washington, especially Wilson, the parade served to offer a demonstration of power Yet Paul’s attention to aesthetic detail and her efforts to organize a parade of unprecedented scope suggests that she already had a keen awareness of the ability of emotional appeals to develop support for her campaign: by inspiring suffragists, impressing bystanders, and generating admiring press coverage. In April, the Congressional Union for Woman Suffrage was formed. The Union set out to recruit members who wanted not only to contribute to the cause, but also to volunteer their time in support of a federal suffrage amendment. When Congress assembled for its special session, the Union was prepared with a coordinated assembly comprised of one woman from each congressional district. Each of the women brought petitions and resolutions from voters in their district, and they arranged appointments with the congressmen and senators to lobby on behalf of the woman suffrage cause. As the Congressional Union moved forward as an independent organization, and as it launched its effort to campaign against the Democrats in the elections of 1914. ByShow MoreRelatedA Number Of Aristocratic Class Women And Men Opposed Suffrage Rights958 Words   |  4 Pagesthe anti-suffragists viewed women s enfranchisement as a threat because the suffragists promised that voting rights would directly lead to an i ncrease in the wage that women were paid. The corporate owners would hire young women between the ages of seventeen and twenty-four and pay them lower wages than their male peers. This implies that women s voting right would only endanger the economic standings of the aristocrat-class women and men. Aristocrat-class women anti-suffragist, formed organizationsRead MoreThe Struggle For Gain Suffrage884 Words   |  4 PagesThe struggle to gain suffrage was not easy: anti-suffragists and the gender norms of society constantly interfered, leading to nearly a century-long battle of rights. Unlike preconceived notions about the suffrage movements of the nineteenth century, not all women wanted to obtain suffrage and women s organizations weren t always focused on the right to vote itself, but rather were radical. Change and new leadership were needed to refocus and improve women s suffrage organizations in order toRead MoreWilson’s Opinion on Women’s Suffrage1227 Words   |  5 Pagescompletely against it. (President Woodrow Wilson Picketed by women Suffragists.) On the other hand, his opponent, Roosevelt, supported women’s Suffrage. Throughout his time, his office, his view changed (President Woodrow Wilson Picketed by Women Suffragists.). Wilson’s view on women’s suffrage changed dramatically but positively throughout his time. There were four main reasons why this occurred. First, The women suffragists paraded with large events that would move the president’s view. TheyRead MoreSuffragettes And Suffragist Movement1114 Words   |  5 PagesThe suffragist movement was a movement that is highly important to British History. This movement started in around 1832 when the first suffrage petition was sent to Parliament Bartley (2003:32). The suffrage campaign focused on getting the vote for all women in the UK – regardless of their class. In the year 1918, any woman who was the age of thirty and were either on the local government register or married to a man on the local government register gained the right to vote. This in itself was aRead MoreThe Women Suffrage Movement1745 Words   |  7 Pagesright to own property. Some people take it as a right that they had all along. That is far from the truth. Suffr agists fought long and hard for many years to gain women suffrage. Before the suffrage movement began, women did not have the right to vote, child custody rights, property rights, and more (Rynder). The American Women Suffrage Movement was going to change that. People known as suffragists spoke up, and joined the effort to get women their rights. Without them, things would be very differentRead MoreHigher History Women1700 Words   |  7 Pagessociety. There was a change in attitudes towards women as the image of the New Women began to arise. They were becoming involved in various different jobs, having the ability to be better educated and get involved in politics. However, this view that the New Women was the only factor that contributed to women getting the vote is untrue. Women began their own campaigns in order to get the vote. This included the Suffragists and the Suffragettes as both organisations were tired of being ignored andRead MoreTake A Moment And Think:For How Long D id Women Have Suffrage,1577 Words   |  7 Pagessince the amendment came to be, or even reflect on the reasons that the suffragists were successful. Some of those who do, however, may believe that without Woodrow Wilson’s, who was the president of America at the time, support in the suffrage campaign, the 19th amendment would not have been passed; however, that belief is inaccurate. The suffrage movement was successful because of women’s activities and struggles as suffragists, their contribution to the war effort, and the effects of the media thatRead MoreTechniques of Suffragists and Suffragettes941 Words   |  4 PagesDescribe the ways in which the methods of the suffragists and suffragettes were different. Women started campaigning to win the vote in the 1850s. Small local groups had meetings nationwide to present their arguement for allowing women to vote. In 1877 - 78 there were 1,300 meetings - this represents how serious the women were.The campaigners were mainly middle class, as, upper class ladies most propably found campaigning and argueing unlady like and inappropriate. However this does notRead MoreWomen In The Progressive Era1515 Words   |  7 PagesThe Progressive Era showed how women advanced politically, socially, and economically. As women progressed in the political landscape through women’s suffrage, earning the right to vote pushed society to view women through a new lens. New societal norms were reached for women and allowed for women to be portrayed closer to equals to men, and higher socioeconomic status were attainable for women. An important aspect to women advancement is there quest for equality socially. Many sexist stereotypesRead MoreElizabeth Lamont s More Than She Deserves1496 Words   |  6 Pagesyet the individuals who were active suffragists were not memorialized. To argue her point, Lamont uses Esther Morris to generalize that the entire area of Wyoming remembers women based on their slight participation in the women’s suffrage movement. On the other hand, Shannon M. Risk’s article, â€Å"Against Women’s Suffrage†, gives an insight on the arguments Maine and New Brunswick had and stated the actions each borderland took. The arguments that Maine and New Brunswick have are similar but are expressed

What It Is To Be A Professional - Free Essay Example

Sample details Pages: 2 Words: 638 Downloads: 9 Date added: 2019/04/12 Category Career Essay Level High school Tags: Professionalism Essay Did you like this example? The word professionalism is used extensively in our everyday lives, but do we really understand what it is to be a professional? A professional is someone who wears a white coat and is super intelligent, right? Growing up, that’s the image we gather but, what does it really mean to be a professional? Being a professional does apply to the external appearance but what is it intrinsically that makes a person a professional? Professionalism is the demonstration of structural, attitudinal and behavior attributes of a profession. The structural component is the physical attributes that are visible to others, this includes professional presentation through hygiene, dress and educational level. A professional attitude is believing in service to the public regardless of personal demographics. Don’t waste time! Our writers will create an original "What It Is To Be A Professional?" essay for you Create order Professional behavior is the demonstration of putting others needs above one’s own. The key tenets of professionalism consist of altruism, honesty and integrity, accountability and respect. As a professional it is a pharmacist’s duty to acquire these attributes. Altruism is the unselfish commitment to serve in the best interests of the patient, regardless of the patients’ demographics. Altruism entails putting the patients’ needs above one’s own. Honesty and integrity are expressed by being fair, truthful and always keeping the best interest of the patient in mind and must be displayed in all that one does. Accountability is fulfilling the implied covenant pharmacists have with their patients and addressing societal health needs. It is necessary for professionals to treat others with respect, by expressing empathy and compassion to all. Each of these tenets are part of the pharmacist’s professional duty. We learn how to become a professional from others who display professionalism in our own life experiences. I have witnessed many instances in which pharmacists have displayed professionalism, three of which I will never forget. My retail pharmacy manager and I were closing the pharmacy and the gate was shut when a patient walked in. My manager could’ve easily turned the patient away however, instead we filled the patient’s medications and the pharmacist gave a proper patient counseling session. The second was a mission trip that my pharmacy manager led. I did not have the chance to join the trip however hearing about the experience was the reason I decided to become a pharmacist. The last experience took place in a hospital where one of the pharmacists I worked for took the time to hear a patient’s story. The pharmacist discovered that the patient was homeless and unable to buy their prescriptions. The pharmacist worked with the social workers to find housing an d access to medications. The acts of professionalism that I have observed, reflect how I will behave professionally towards my classmates, faculty and future patients. I intend on displaying professionalism towards my classmates by being accountable for completing actions in and outside of the classroom that create a culture within our school that fosters the development of professionalism through collaborative learning and extracurricular activities. I will behave professionally towards faculty and staff members by being punctual, communicating respectfully and by seeking guidance and active involvement regarding my education. In my future pharmacy practice, I will behave professionally by holding myself accountable to care and provide care of the highest standards of excellence. I will dedicate myself to be an active patient advocate striving to reach a covenantal relationship based on trust, honesty and integrity with every patient. In conclusion, professionalism is the internal motivation for development of professional attitudes, behaviors, ethics, and values. To me, being a pharmacy professional means to provide patient specific services in an ethical and compassionate manner, to provide judgement and assistance to those without the same knowledge or expertise and to become a leader in the community. A healthcare professional continually strives to improve themselves and the lives of those around them.

High School And College Math Courses - 800 Words

My mathematics skills were always exemplary in high school and college math courses. I never thought of using those particular skills to earn a college degree. Although mathematics came easy to me, I was thrilled to be done with the courses. I never thought of becoming a statistician, a career that requires a major in mathematics. The job description is just how it sounds. Statisticians come up with surveys, experiments, polls, and questionnaires to present statistics. They will then analyze the data they compile. This means that for the most part of their job they are on computers working in an office. I understand that a majority of the careers today will have to use computers for one thing or another. I would rather not look at†¦show more content†¦Ã¢â‚¬Å"Employment of statisticians is projected to grow 27 percent from 2012 to 2022, much faster than the average for all occupations. Growth is expected to result from more widespread use of statistical analysis to make informed business, healthcare, and policy decisions (Bureau of Labor Statistics, n.d.).† Many statisticians that work for the government work for the U.S. Census Bureau. They measure population. The population statistics cover an array of topics such as age, sex, nationality, race, children, veterans, and population estimates and projections. They also measure income in poverty levels, employment and unemployment levels, and household and family composition. Government statisticians also analyze the levels of endangered species and diseases among people. They also predict outcomes to national defense strategies. To be a government statistician is an important job for majority of the different government agencies. Nearly 41% of statisticians work for the state and federal government (College Grad, n.d., para. 1). Research and development statisticians collect data for many companies. Depending on the company they work for, they may not be known as statisticians, but rather financial or quantitative data analysts as well as many other titles. Some research and development statisticians can be hired by food companies. Their job is to collect information on how well individuals like the product they provide. They can also design experiments

Optimism and Pessimism in Voltaire’s Candide Essay

In Voltaire’s Candide, we are taken by the hand through an adventure which spanned two continents, several countries, and to a multitude of adverse characters. The protagonist, Candide, became the recipient of the horrors which would be faced by any person in the 18th century. But Candide was always accompanied with fellows sufferers, two of which our focus will lay, Pangloss and Martin. In equal respects, both are embodiments of different philosophies of the time: Pangloss the proponent of Optimism and Martin the proponent of Pessimism. Each of the two travelers is never together with Candide, until the end, but both entice him to picture the world in one of their two philosophies. Throughout the story there is an apparent ebb and flow†¦show more content†¦But still, he is optimistic about the world. Without Cunegonde, I believe, that Candide would not so readily accept Optimism. His love for her is so strong that it renders Candide naà ¯ve to the world’s hor rors. Candide’s South American wanderings in many respects become the apex of the Optimistic world view. The zenith of it comes once Candide and Cacambo stumble into Eldorado. The city of Eldorado, compared to their European contemporaries, can be qualified as a utopia. Eldoradan society and law are predicated on the ideals of equality for all, unlike in European where the idea is spoken but not put into practice. Eldorado society is described to be perfect in every way. There are no courts, no prisons; it is described to be a perfect society. The idea of Eldorado can be suggested as a false hope for Candide and Optimism because of the preposterously perfect society of Eldorado. Also due to the fact that it illustrates how impossible the task would be to undertake by a European to create a similar society. This fact especially is made clear by the king of Eldorado, â€Å"We have always hitherto been safe from the rapacity of European nations with their unaccountable fondness for the pebbles and dirt off our land, and who would kill us to the very last man just to lay their hands on the stuff† (Voltaire, Candide, 48). The waning of Optimism from Candide comes to theShow MoreRelatedEssay Voltaire’s Candide1318 Words   |  6 PagesVoltaire’s Candide portrays an exaggerated image of human cruelty and suffering in the world. Specifically, Voltaire criticizes people’s lack of willingness to prevent suffering, and their tendency to accept the idea that there is nothing anyone can do about human outcomes. He upholds his belief that practical ways of solving problems generate improvement. He believes that human indifference and inaction cause suffering to carry on. Voltaire’s believes that naà ¯ve optimism, absolute pessimism, cruelRead MoreVoltaire s Candide : A Satirical Work Wrought With Black Humor And Caricature Like Characters Essay1727 Words   |  7 PagesVoltaire’s Candide is a lively satirical work wrought with black humor and caricature-like characters. Apart from being a humorous and entertaining masterpiece, Candide explores the metaphysical conflict hum anity faces in attempting to make sense of the world and its struggles. In his work, Voltaire uses his characters to serve as caricatures or parodies of various contrasting philosophies which each in their own way attempt to confront and remedy this existential conflict. He frames these characters’Read MoreThe Life and Work of Francois-Marie Arouet, a.k.a. Voultaire 1745 Words   |  7 Pages Voltaire.The French author was born on November 21st, 1694 and died May 30th, 1778 in the city of Paris. He started school at the Jesuit College of Louis-le-Grand at the age of 10 and graduated in 1711 with a motive of being a writer. However, Voltaire’s father did not agree with his choice of study and wanted Voltaire to study law. He went back to school to study law for another two years after his graduation. Voltaire was sent to The Hague, Netherlands in order to act as a secretary to the FrenchRead MoreVoltaire s Candide : Candide1766 Words   |  8 PagesVoltaire: Candide In Voltaire’s satirical novella Candide, he analyzes and criticizes the absolutist perspectives that were common of his era. By constructing his characters to each represent a different absolutist faith, he uses comedy to exaggerate and emphasize the faults in each perspective, ultimately describing the world through a cynical lens. As an influential writer of the Enlightenment period, Voltaire’s dispute of faith aligns with the enlightened goals of separating the individual fromRead MoreAnalysis Of Candide And The Pen Name Of The Frenchman 1464 Words   |  6 PagesCameron Donald Candide Book Critique Candide was written by Voltaire, the pen name of the Frenchman, Franà §ois-Marie Arouet, and was first published by Gabriel Cramer in Geneva during early 1759 . This book was assigned by our teacher because it expresses the beliefs of Voltaire who was a prominent thinker during the Enlightenment Age in Europe. Such thinkers held various philosophical beliefs which were a major cause of social change at the time. This ties in perfectly with our class’s current unitRead MoreOptimism as a Theme for Candide Essay1121 Words   |  5 PagesOptimism as a Theme for Candide Just as on the title, Candide, or Optimism, Optimism is also used as a major theme. Voltaires satire of philosophical optimism is one of the major issues of Candide. Throughout the story, satirical references to the best of all possible worlds contrast with natural catastrophes and human wrongdoing. According to Wikipedia, optimism, the opposite of pessimism, is a lifeview where the world is looked upon the as a positive place. Optimists generally believe thatRead MoreA Summary On Voltaire s Candide 1496 Words   |  6 PagesJason Ross 2/15/16 David Morroe History 185 C02195103 Pre-draft Candide Voltaire known as French Enlightenmen, author, historian and a theorist. Franà §ois-Marie Arouet was born on November 21, 1694. He was so weak when being born and not expected to live Marguerite Daumard and Francois Arouet were his parents. As a student, he was an inspiration young man. He was close with his mother, and sister. Voltaire had an uneasy relationship with his father, who depressed his literature desire and triedRead MoreCandide, The Idea Of Optimism1551 Words   |  7 Pagescase of Candide, the idea of optimism (Pangloss’ views) and pessimism (Martin) are pinned against each other. Optimism is an attitude in which one remains hopeful and positive despite the negative circumstances. Pangloss’ view of optimism involves his belief that everything happens for a reason. Pangloss is stuck in this particular state of mind through out the novel. He firmly believes that the death, mishaps and misfortunes of others are the way the world is and God has a pla n. Candide also startsRead MoreVoltaire s Candide : The Folly Of Human Suffering1438 Words   |  6 PagesThere are two sides to every story. Indeed, while optimism may be initially perceived as a practical philosophy, Voltaire’s Candide proves this to be false. Originally published in 1759, Candide was written by Franà §ois-Marie Arouet (otherwise known by his pen name Voltaire) and employs satire in order to show the folly in Gottfried Leibniz’s prominent philosophy, Optimism. This philosophy reasons that, because god created everything and is perfect, than it follows that anything that may take placeRead MoreWhat was the historical significance of Voltaires Candide and its relevance during the Enlightenment?1445 Words   |  6 PagesWhat was the historical significance of Voltaires Candide and its relevance during the Enlightenment? In his work, Candide, Voltaire uses satire as a means of conveying his opinions about many aspects of European society in the eighteenth century, a period known as the Enlightenment. This Age of Reason swept through Europe, offering differing views on science, religion, and politics. The following essay will outline the philosophical theory of Pangloss, a character of the novel and suggest

Analyzing Disorders Free Essays

Eating, substance abuse, sex, gender, sexual, and personality disorders are among the group of disorders that affect many in society. Unfortunately, it is harder to diagnose some disorders, however with symptoms being early detected it is easier to diagnose these disorders. Disorders initiate from an origin. We will write a custom essay sample on Analyzing Disorders or any similar topic only for you Order Now Biological, emotional, cognitive, and behavioral components exist; these factors develop according to daily living and exposure to various environments. Explanation through analyzing the components and statistics gives a better understanding and reasoning behind unwanted behaviors and the numbers of people who these disorders affects will be explained further in this paper. When it comes to eating disorders and the biological components involved in this would be obviously genetic and hormonal but Hansell and Damour also said that neurotransmitter abnormalities, and brain abnormalities association with the disorders play a role in the biological aspects on eating disorders. Also substance abuse, the biological components studied through research focuses on the role genetics plays in substance abuse (Hansell Damour, 2008). Sexual dysfunctions viewed from the biological aspect can occur from medical illnesses. The medication prescribed for various medical illness such as diabetes and heart disease, contributes as a biological component (Hansell Damour, 2008),unlike, the biological components of Gender Identity disorder (GID), but Society debates and wonders if a person is born homosexual. Gender Identity disorders involve an intense discomfort with his biological sex and prefer to be female instead of male. Much emphasis has been placed on temperament, which is an inborn behavioral tendency (Hansell Damour, 2008). If a person believes that a person is free to believe in their own sexual preference is one he or she desires it could be a result of the environment they were raised in. disorders links to prenatal drug use (Hansell Damour, 2008). People such as Ted Bundy were prime examples of this type of situation. He never knew his father, his mother did not show him affection, and his bad experience with a second-grade teacher gave him the urge to want to kill at age seven (Meyer, Chapman, Weaver, 009). Moreover, sexual disorders have a variety of psychological factors. Although biological components make up a portion of disorders, still other factors remain in the equation. Biological and emotional make up have been researched and help with the understanding of abnormal behaviors like substance abuse, sex, sexual and personality disorders, and gender, and the fact that there is an emotional connection. For example eating disorders are likely, when combined with psychological vulnerability, and family emphasis about weight, and appearance (Hansell Damour, 2008). Improving troubled emotions through self-improvement, self- acceptance, ego, and relationship skills are significant components in relation to substance abuse, such as people with alcoholism in their family. ). Unfortunately, sexual disorders in some cases like perihelia occur from a sexual trauma and problematic emotions of humiliation, shame, and rage (Hansell Damour, 2008). Many disorders involve anxiety, usually brought on by environmental and social factors, and some even traumatic experiences. The explanation of eating disorders on a cognitive-behavioral level focuses on experiences that have caused or reinforces eating disorder behaviors addressing the faulty and distorted thoughts that many with eating disorders suffering eating disorders such as anorexia and bulimia both results from a combination of dysfunctional thoughts and repeated experiences that have reinforced the behaviors of eating disorders (Hansell Damour, 2008). Eating disorders have extra pressures to the victims not only because of the media and society, but sometimes this is caused by family. Substance abuse may result from exposure in the wrong environment and learning from others. Although substance abuse of drugs or alcohol in men is twice likely than for women (Hansell Damour, 2008), but substance abuse just as other disorders have many components to factor in the equation. In addition stress and negative thinking patterns contributes to relapses for some (Hansell Damour, 2008). Substance abuse can be described and understood by classical and operant conditioning and social learning model. The observation of others is also a key factor in the behaviors people may display, behavioral intervention helps to reverse nwanted behaviors and maladaptive patterns of deviant sexual arousal (Hansell Damour, 2008). Different components of personality disorders come into play when it comes to personality disorders some of those components are cognitive and some are behavioral components, and these different components help in underlying assumptions of cognitive e distortions. A person suffering will convince himself that the world is dangerous; he is helpless, vulnerable, unaccepted by others, and believing that his feelings are of no value. People who suffer from neurotic disorders found to have traits such as anxiety, hysteria, and obsessive compulsive disorder, studies of identical twins was greater than fraternal twins; neurotic needs by definition are non-productive and those people live unhealthy lives (Feist, Feist, 2009). Each disorder has its own similarities even if it is eating, substance abuse, sex, gender, sexual. These disorders have their own separation and classifications such as age, gender, and class helps to breakdown the groups that suffer from various disorders. Whether biological, emotional, cognitive, and behavioral can help in assisting the professionals to understand patterns. The various approaches are an advantage and helps society realize the number of influences that affect eating habits, drug use, sexual, gender, and personality disorders, but when addressing the needs and reducing the outcome for women, men, and children is of the essence, most important addressing the forces behind the behaviors opens the door for components that form and support behaviors biological, emotional, cognitive, and behavioral. How to cite Analyzing Disorders, Papers

Marketing Strategy Analysis of Coles Supermarket

Question: Discuss about the Marketing Strategy Analysis of Coles Supermarket. Answer: Introduction The report would discuss and analyze the marketing strategies of Coles Supermarket by understanding its corporate objectives and its core marketing plan for growth and achieving customer satisfaction. Further, the report analyses how these marketing strategies have helped the company to achieve its goals and objectives. Coles Supermarkets: Corporate Objectives Coles is a retail chain of supermarket in Australia which is owned by Wesfarmers. Coles have been established with the goal to give people of Australia a shop they trust, delivering quality, service and value (Coles, 2016). Company has the following corporate objectives: To provide fresh food through a better store network to the customers. To deliver quality products and services to the customers at a very low price. To drive its team towards establishing a bold culture through great decisiveness and adaptability work environment. To expand its stores and network through strategic partnership with the suppliers and building long term relations with the key suppliers. Coles has over 776 supermarkets located in Australia and has employed over hundred thousand employees by attracting the young and talented graduates. Coles has been continuously focused on providing fresh food to the customers through its enhanced supply chain system. It prioritizes to improve its relationships with the main suppliers in order to simplify its supply chain management system and deliver great services at a very low price to the customers (Knox, 2015). It is also exploring new channels to reach its customers through mobile applications and click and collect sites. Marketing Concept of Coles Coles focuses on selling fresh food to its customers through its well maintained supplier system. It recognizes the need of the customers which is a great quality product at a very low price. Customer looks forward for a great service at a reduced price and wants a simplified process of shopping so that he can save his time. Coles has consistently improving its supply chain and adopted a simpler supply chain model through well maintained distribution centre and controlled transport system. The stores are also designed in such a manner to utilize the space efficiently and enhance the productivity of the stores. Coles has very smartly invested to employ technology in its supermarket stores so as to give a great experience for the customer though ease of shopping. Its stores support also has very fast decision making process to resolve the customer queries quickly. It also provides click and collect services to provide better services to its customers. Its mobile application enables customers to place their order online and receive timely delivery (Coles, 2016). This leads to increased sale of the supermarket products and also increases the customer base of the company. Core Marketing Strategy of Coles Coles has been continuously reforming and improving its marketing strategies in order to provide a great shopping experience to the customers. Its core marketing strategy involves focusing on people, stores, care, products and financial returns. It follows a six point plan to deliver quality services to the customers (Australian Food News, 2014): Delivering the best customer experience Truly better value Providing stunning quality fresh food to the customers Working smarter stores Excellent availability Selling and serving with personality Coles provides a great customer experience through on-shelf availability of the products, diversified portfolio of products and adopting innovative ways to delight the customers. It continuously develops strategies and methods to reduce the price of the products through its enhanced logistics and merchandise system. It delivers a great value to the customers by providing them ease of shopping and timely delivery of its services. It utilizes its store space effectively so as to increase its productivity and simplify the working process. This way it succeeds in achieving excellent availability of its products at the stores (Australian Food News, 2014). Thus, Coles uses its six point plan to achieve its corporate objective to deliver quality services and value to the customers by establishing its market trust. Though, Coles has been able to establish its market trust through its quality services, it lower margins hurts its profitability as compared to its competitors such as Woolworths (Knox, 2015). Conclusion The report has successfully analyzed the core marketing strategies of Coles Supermarket to deliver quality and valued services through enhanced customer experience. List of References Australian Food News. (2014). Wesfarmers reveals strategies to grow Coles and other businesses. Australian Food News: Thought for Food. Retrieved from: https://www.ausfoodnews.com.au/2014/05/28/wesfarmers-reveals-strategies-to-grow-coles-and-other-businesses.html Coles. (2016). Strategic Overview. Coles. Retrieved from: https://www.colescareers.com.au/~/media/files/colescareers/.../coles-strategy.pdf. Knox, M. (2015). Supermarket Monsters:The Price of Coles and Woolworths' Dominance. Collingwood: Black Inc. Mitchell, S. (2015). Coles' Every Day Value strategy to come under scrutiny. The Sidney Morning Herald. Retrieved from: https://www.smh.com.au/business/coles-every-day-value-strategy-to-come-under-scrutiny-20150423-1mru5u.html

International expansion of Tesco in Australia-Samples for Students

Question: Discuss about the International expansion of Tesco in Australia. Answer: Introduction Tesco is a multinational supermarket operating all over the entire world and its headquarter is situated in England. The company has stores in 12 countries and it is one of the main leaders in the grocery market. Tesco has more than 28% market share and it has expanded its business widely. Tesco needs to analyse the suitable macro environmental factors that influences the market where it wants to expand its business. These factors will help the firm to assess the future market potential in that region. This paper will highlight the various political, legal, cultural and economic dimensions of Australia which is necessary for expansion of Tesco in Australia. It will help the mangers of Tesco to judge whether they will b e successful if they set up their business in Australia. The revenue and profitability of Tesco is increasing and it is crucial to examine the factors before expanding in Australia (Mollah, 2014). Brief background of Tesco and its overseas expansion Tesco is trying to serve its customers with quality products. It has employee strength of 460,000 and this has helped them to serve a huge customer base. Tesco has spread its business all over the world and there are more than 6,809 stores. A vast majority of its stores are located in Malaysia, U.S.A and Hungary. This depicts that the company has high brand recognition throughout the entire world. The company has a huge customer base. According to 2016 report, Tesco has more than 4.6 million subscribers with an average growth rate of 5%. There has been a growth in the number of customers in the banking sector of Tesco. The company has more than 7.4 million customers. This strong customer base of the company is due to large availability of various products such as baby products, food, drinks, health products, banking services (Haddock-Millar Rigby, 2015). The company also offers services in healthcare and various types of waste management and thus tries to maximize the welfare of the society. Tesco also provides training to the personnels for proper use of various waste management tools. This is a unique service provided by Tesco because there is no other supermarket which is engaged in the provision of welfare services. The company has also provided help to various local bodies for the waste management services. Tesco has to bear a huge cost for environmental management and thus it might be costlier for the company to adapt these strategies in the Australian supermarket after setting up the business in its initial stage (Ismail, 2017). Tesco has certain unique products which cannot be imitated by other supermarkets. Some products are patented by Tesco and they are provided in attractive price to the customers. There are various ranges of products such as cereals, pulses, eggs and breads which are available in all the retail stores of Tesco. Tesco has more than 10,000 products of its own logo and brand. Tesco has set out many ambitious plans for overseas expansion. The supermarket has more sales in other countries than in Britain. Its sales are double in Turkey and Central Europe. Tesco is trying to boost up its profitability. Tesco's is trying to expand in the shopping malls of various countries. This expansion strategy of Tesco is increasing the market share of Tesco (Tesco, P. L. C. 2014). Brief introduction of the Australian supermarket Tesco has to analyze the macro environmental factors before setting up its business in Australia. There are a large number of competitors in the Australian supermarket such as Coles and Woolworths which are dominating the entire supermarket. These two supermarkets are holding the major share in the market i.e. 75%. Aldi is also expanding rapidly in Australia and there are serious concerns of its expansion among the independent retailers. The Australian market is good for expansion of Tesco but it should try to consider the various other factors of its competitors before expanding in Australia (Brannen, Moore Mughan, 2013). Political and Legal analysis The economy of Australia is very stable and strong. It is suitable for any business to enter and expand in the market. Australia has a very strong financial and political system, diverse workforce, low rate of unemployment, safe and low risk environment for the operation of nay business. The economy of Australia shares a close political relationship with Europe, South America, Africa and Middle East countries. This will be an additional benefit for Tesco to expand its business in Australia. Thus, it will be beneficial to enter the Australian supermarket easily without any political restriction (McNair et al., 2017). The economy of Australia charges a corporate tax of 30% on the total revenue of the company. This rate is very high compared to other countries. This is regarded as the challenging factor for Tesco because it has to earn high profits for paying such a huge amount of tax. The food safety law of Australia is also very strong to prevent different types of food borne diseases (Sheen, Truck, Wang, 2015). Tesco has to maintain the quality of its products in the grocery sector so that it can survive in the Australian supermarket. The purchasing power of the people of Australia is very high and thus this influences the demand for the products. This will be advantageous for Tesco because people will be attracted to the supermarkets for the quality of products. The small retailers and the businessmen will have to bear huge losses because people prefer quality products and thus they will buy from the supermarkets (Meiners, Ringleb Edwards, 2014). Economic analysis The economy of Singapore is a highly and wealthy economy. It has least market barriers and open market environment. The Australian economy is regarded as the financial hub and high security for the supermarkets. The cross border trade will facilitate Tesco to set up its business easily in the Australian market. There are a large number of visitors and immigrants in Australia every year and thus this will be beneficial for Tesco as it can expand its business. Apart from free trade, the economy has high growth rate of GDP. The economy of Australia is dependent on international trade (Vu, 2016). According to 2017 report, Australia ranks 15th in the "ease of doing business" and this is advantageous for Tesco. The commercial environment in Australia is very attractive for the businessmen to start up their new venture. The economic growth is projected to increase by 3% upt0 2018 and this will be very advantageous for Tesco. According to the Australian Food News (2017), there are more than 22,668 businessmen and thus it accounted for $49.2 billion in the international trade of the country. There is also fluctuation in the exchange rate of the currency and thus this has weakened the Australian dollar. This will also adversely affect the business operation of Tesco. Thus, the economy of Australia is suitable for setting up new business venture. The tax charged from the businesses is also not very high and thus it will be profitable for Tesco to expand its business easily (Plumb, Kent Bishop, 2013). Cultural analysis The cultural analysis of Australia will be beneficial for Tesco to get a proper insight of the economy. Some important factors must be taken into consideration before analyzing the culture of Australia. Power distance: The rank of Australia in power distance is very low i.e. 36. This implies that inequality is very low in the Australian economy. This will be advantageous for Tesco. The low score of power distance of the Australian economy also implies that the managers of the organizations rely on the employees and the team members for improvement in sales. The communication among the people of Australia is informal and direct. Tesco can conduct surveys before expanding in Australia. The people of this country participate in all the activities and thus it will be easier for Tesco to analyze the needs and demand of the people (Geert Hofstede, 2017). Individualism: The score of Australia in this dimension is very high i.e. 90. This implies the competitive nature of the people and they are less bothered about other people. They remain concerned with themselves. The social relation among the people of Australia is very poor. They do not prefer to interact or communicate with the people and thus it can be said that there is no harmony in the society. This will be a barrier for Tesco because if people do not convey or communicate about the quality of products which will be provided by Tesco, it will be difficult to compete with the other brands (Zhao, 2014). Masculinity: The score of Australia in this dimension is very moderate i.e. 61. This implies that there is competition in the Australian market. There is no co-ordination or mutual understanding among the people of Australia. Though they respect each other and there is always a healthy competition among them, it will be profitable for Tesco to expand its business. The people will be attracted and motivated to buy quality products. They will be willing to pay high price because they prefer quality rather than price. This will boost up the competitive spirit of the company and they will try to develop their products accordingly. Uncertainty Avoidance: The score of Australia in this dimension is moderate i.e.51. The people of Australia are concerned about themselves and they try to avoid any uncertainties or danger. A section of people also try to face challenges and thus they like to explore before expanding their business. Tesco may have to bear certain risk before starting their business venture in Australia. Long Term Orientation: The score of Australia in this dimension is very low i.e. 21. There is no harmonious relationship among the people of Australia. The propensity to save of the people of Australia is very small and thus they try to focus on achieving greater results. The people of Australia do not prefer to make long term investments in purchasing the products. They are very pragmatic in their approach. Thus, it will be beneficial for Tesco to start up their business in Australia (Ferdous Aziz, 2014). Indulgence: The score of Australia in this dimension is high i.e.71. The people are fun loving and they spend their money on buying various products and services and thus lead a luxurious life. They are optimistic when they buy a particular product. They do not think of the long term benefit of the product. This will be beneficial for Tesco because will sell quality products in the market and people will prefer to buy them again (Leone et al., 2015). Ethics and Social Responsibility Tesco has launched various kinds of environmental programmers to protect the society and also help the customers. It has launched various kinds of self awareness programmes for the conservation of water, energy and fuel. Tesco has also tried to reduce the energy consumption and has made various plans to reduce it further in the future. The employees of Tesco also play an important role in protecting the environment. A corporate social responsibility team was formed in the company to ensure that it provides quality and healthy products to their customers. Tesco tries to minimize the negative impacts and maximize the benefits for the welfare of the society. The company has also made certain collaboration with the NGO s and the local bodies for protecting the environment and producing eco-friendly products. Tesco also tries to prioritize the needs of their esteemed customers. The suppliers and the investors of this company also try to work in co-ordination with Tesco for maximization of benefit (Fernie Sparks, 2014) Conclusion Thus, it can be said that Tesco needs to face various kinds of challenges before setting up their business in Australia. It must try to maintain the quality of the products so as to compete with the others supermarkets. 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